diff --git a/nextjs-app/__tests__/components/SchoolRow.test.tsx b/nextjs-app/__tests__/components/SchoolRow.test.tsx
new file mode 100644
index 0000000..dcdab0e
--- /dev/null
+++ b/nextjs-app/__tests__/components/SchoolRow.test.tsx
@@ -0,0 +1,36 @@
+/**
+ * SchoolRow (primary search results): line 2 prints the religious character
+ * only when the school has one. The register's "None" was printed as a chip.
+ */
+
+import '@testing-library/jest-dom';
+import { render, screen } from '@testing-library/react';
+import { SchoolRow } from '@/components/SchoolRow';
+import type { School } from '@/lib/types';
+
+const base = {
+  urn: 100001,
+  school_name: 'Alpha Primary School',
+  local_authority: 'Testshire',
+  school_type: 'Free schools',
+  phase: 'Primary',
+  gender: 'Mixed',
+  age_range: '4-11',
+  rwm_expected_pct: 70,
+} as unknown as School;
+
+describe('SchoolRow religious character', () => {
+  it.each(['None', 'Does not apply', ''])(
+    'prints nothing when the register says %p',
+    (religious_denomination) => {
+      render(<SchoolRow school={{ ...base, religious_denomination }} />);
+      expect(screen.queryByText('None')).not.toBeInTheDocument();
+      expect(screen.queryByText('Does not apply')).not.toBeInTheDocument();
+    },
+  );
+
+  it('prints a religious character the school has', () => {
+    render(<SchoolRow school={{ ...base, religious_denomination: 'Church of England' }} />);
+    expect(screen.getByText('Church of England')).toBeInTheDocument();
+  });
+});
diff --git a/nextjs-app/__tests__/components/SecondarySchoolRow.test.tsx b/nextjs-app/__tests__/components/SecondarySchoolRow.test.tsx
index a868256..e3a25ac 100644
--- a/nextjs-app/__tests__/components/SecondarySchoolRow.test.tsx
+++ b/nextjs-app/__tests__/components/SecondarySchoolRow.test.tsx
@@ -65,3 +65,38 @@ describe('SecondarySchoolRow proposed-to-close tag', () => {
     expect(screen.queryByText(/Proposed to close/)).not.toBeInTheDocument();
   });
 });
+
+describe('SecondarySchoolRow admissions tag', () => {
+  it('tags a selective school', () => {
+    render(<SecondarySchoolRow school={{ ...base, admissions_policy: 'Selective' }} />);
+    expect(screen.getByText('Selective')).toBeInTheDocument();
+  });
+
+  it('does not tag a non-selective school as selective', () => {
+    // "Non-selective" contains "selective": a substring test tagged every
+    // comprehensive (Burntwood, Graveney) as Selective.
+    render(<SecondarySchoolRow school={{ ...base, admissions_policy: 'Non-selective' }} />);
+    expect(screen.queryByText('Selective')).not.toBeInTheDocument();
+  });
+
+  it.each(['None', 'Does not apply', '', null])(
+    'gives no faith tag when the religious character is %p',
+    (religious_denomination) => {
+      render(
+        <SecondarySchoolRow
+          school={{ ...base, admissions_policy: 'Not applicable', religious_denomination }}
+        />,
+      );
+      expect(screen.queryByText('Faith priority')).not.toBeInTheDocument();
+    },
+  );
+
+  it('tags a school with a religious character', () => {
+    render(
+      <SecondarySchoolRow
+        school={{ ...base, admissions_policy: 'Not applicable', religious_denomination: 'Church of England' }}
+      />,
+    );
+    expect(screen.getByText('Faith priority')).toBeInTheDocument();
+  });
+});
diff --git a/nextjs-app/components/SchoolRow.tsx b/nextjs-app/components/SchoolRow.tsx
index 306363a..fe167b0 100644
--- a/nextjs-app/components/SchoolRow.tsx
+++ b/nextjs-app/components/SchoolRow.tsx
@@ -9,7 +9,7 @@
  */
 
 import type { School } from '@/lib/types';
-import { formatPercentage, calculateTrend, getPhaseStyle, schoolUrl, buildOfstedListBadge, formatAgeRange, isProposedToClose, isSpecialSchool, listRwmValue } from '@/lib/utils';
+import { formatPercentage, calculateTrend, getPhaseStyle, schoolUrl, buildOfstedListBadge, formatAgeRange, hasReligiousCharacter, isProposedToClose, isSpecialSchool, listRwmValue } from '@/lib/utils';
 import styles from './SchoolRow.module.css';
 
 interface SchoolRowProps {
@@ -34,9 +34,7 @@ export function SchoolRow({
   const ofstedBadge = buildOfstedListBadge(school);
 
   const showGender = school.gender && school.gender.toLowerCase() !== 'mixed';
-  const showDenomination =
-    school.religious_denomination &&
-    school.religious_denomination !== 'Does not apply';
+  const showDenomination = hasReligiousCharacter(school.religious_denomination);
 
   // The school's OWN figure and its year-over-year trend are same-school
   // measures — shown whenever there's a real value (not the all-zero
diff --git a/nextjs-app/components/SecondarySchoolRow.tsx b/nextjs-app/components/SecondarySchoolRow.tsx
index e10ca0a..762937d 100644
--- a/nextjs-app/components/SecondarySchoolRow.tsx
+++ b/nextjs-app/components/SecondarySchoolRow.tsx
@@ -11,14 +11,14 @@
 'use client';
 
 import type { School } from '@/lib/types';
-import { buildOfstedListBadge, getPhaseStyle, schoolUrl, formatAgeRange, isProposedToClose, isSpecialSchool } from '@/lib/utils';
+import { buildOfstedListBadge, getPhaseStyle, schoolUrl, formatAgeRange, hasReligiousCharacter, isProposedToClose, isSpecialSchool } from '@/lib/utils';
 import styles from './SecondarySchoolRow.module.css';
 
 function detectAdmissionsTag(school: School): string | null {
-  const policy = school.admissions_policy?.toLowerCase() ?? '';
-  if (policy.includes('selective')) return 'Selective';
-  const denom = school.religious_denomination ?? '';
-  if (denom && denom !== 'Does not apply') return 'Faith priority';
+  // Exact match: "Non-selective" contains "selective", so a substring test
+  // tagged every comprehensive as Selective.
+  if (school.admissions_policy?.trim().toLowerCase() === 'selective') return 'Selective';
+  if (hasReligiousCharacter(school.religious_denomination)) return 'Faith priority';
   return null;
 }
 
diff --git a/nextjs-app/lib/utils.ts b/nextjs-app/lib/utils.ts
index 3422edb..09a76c4 100644
--- a/nextjs-app/lib/utils.ts
+++ b/nextjs-app/lib/utils.ts
@@ -902,6 +902,15 @@ export function isSpecialSchool(school: { school_type?: string | null }): boolea
   return /\bspecial\b/.test(t) || /pupil referral/.test(t) || /alternative provision/.test(t);
 }
 
+/**
+ * Whether GIAS records a religious character. "None" and "Does not apply" are
+ * the register's two ways of saying it has none, and neither is a faith.
+ */
+export function hasReligiousCharacter(value: string | null | undefined): boolean {
+  const v = value?.trim().toLowerCase() ?? '';
+  return v !== '' && v !== 'none' && v !== 'does not apply';
+}
+
 /**
  * The school's combined Reading, Writing & Maths figure, or null when there is
  * no real one to show.