feat(compare): limit the basket to five per phase, not five overall

A parent choosing a primary and a secondary school at once hit the old
cap of five total. The basket now holds up to five primary and five
secondary schools (ten in all), matching the compare page's phase tabs.

Schools that could land in either tab (all-through, special schools with
phase "Not applicable", unknown phase) count against both groups, so no
tab ever exceeds the five-slot chart palette and point styles.

- lib/compareLogic: compareGroups, fullGroupFor, fitToGroupLimits
- search modal disables only the full group and says which one
- rankings rows carry the phase of the tab they are ranked under
- shared ?urns= links are trimmed per group
- copy: compare metadata, homepage value prop, How it works card now
  name primary and secondary schools (also better for search intent)

Co-Authored-By: Claude Opus 5.5 <noreply@anthropic.com>

nextjs-app/components/RankingsView.tsx

@@ -95,6 +95,9 @@ export function RankingsView({
   const handleAddToCompare = (ranking: RankingEntry) => {
     addSchool({
       ...ranking,
+      // Ranking rows carry no phase, but the tab they're ranked under is
+      // theirs. The compare basket's per-phase limit needs it.
+      phase: isPrimary ? 'Primary' : 'Secondary',
       address: null,
       postcode: null,
       latitude: null,